📖 generic · CBSE Class 11 English medium · BUSINESS STUDIES · Page 21definition

4.6 C OMMUNICATION S ERVICES · Part 5

Chapter 4: BUSINESS SERVICES · BUSINESS STUDIES

services including voice and non-voice messages and data services to establish linkages for long distance traffic. These utilise any type of network equipment primarily connected through fiber optic cables laid across the length and breadth of the country. The also provide inter connectivity with other types of telecom services. (iv) Cable services: These are linkages and switched services within a licensed area of operation to operate media services, which are essentially one way entertainment related services.

The two way communication including voice, data and information services through cable network would emerge significantly in the future. Offering services through the cable network would be similar to providing fixed services. (v) VSAT services: VSAT (Very Small Aperture Terminal) is a satellite-based communications service. It offers businesses and government agencies a highly flexible and reliable communication solution in both urban and rural areas.

Compared to land-based services, VSAT offers the assurance of reliable and uninterrupted service that is equal to or better than land-based services. It can be used to provide innovative applications such as tele-medicine, newspapers-on-line, market rates and tele-education even in the most remote areas of our country. (vi) DTH services: DTH (Direct to Home) is again a satellite based media services provided by cellular companies. One can receive media services directly through a satellite with the help of a small dish antenna and a set top box.

The service provider of DTH services provides a bouquet of multiple channels. It can be viewed on our television without being dependent on the services provided by the cable network services provider.

Related topics

Have a question about this topic?

Get an AI answer grounded in your actual textbook — with the exact page reference.

Ask AI about this topic →