📖 generic · CBSE Class 12th English Medium · BUISNESS STUDIES · Page 5question

M anagement · Part 2

Chapter 5: M anagement · BUISNESS STUDIES

fuel that makes it run. “The hero is the person with a new idea.” There is simply nothing more important to an organisation than expressing ideas and creating a vision. n Lead by example. To spark others to perform, you must lead by example.

Jack Welch’s mastery of the four E’s of leadership – Energy, Energise, Edge, and Execution – was always in evidence. “He had great energy, sparked others, had incredible competitive spirit, and had a record of execution that was second to none. This is a key of the Welch phenomenon. Had he been lacking in any of the traits he espoused, he would not have commanded such acclaim.” (ii) Management is all pervasive: The activities involved in managing an enterprise are common to all organisations whether economic, social or political.

A petrol pump needs to be managed as much as a hospital or a school. What managers do in India, the USA, Germany or Japan is the same. How they do it may be quite different. This difference is due to the differences in culture, tradition and history.

(iii) Management is multidimen- sional: Management complex activity that has three main dimensions. These are: (a) Management of work: All organisations exist for the performance of some work. In a factory, a product is manufactured, in a garment store a customer’s need is satisfied and in a hospital a patient is treated. Management translates this work in terms The Management Mantra from GE Source: of goals to be achieved and assigns the means to achieve it.

This is done in terms of problems be solved, decisions to be made, plans to be established, budgets to be prepared, responsibilities to be assigned and authority to be delegated. (b) Management of people : Human resources or people are an organisation’s greatest asset. Despite all developments in technology “getting work done through people” is still a major task for the manager. Managing people has two dimensions (i) it implies dealing with employees as individuals with diverse needs and behavior; (ii) it also means dealing with individuals as a group of

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