Macro Environment Factors · Part 4

obsolescence VI. Global environment - With the rapid growth of technology the physical boundaries are fast disappearing and the new global market is emerging. The international environmental factors which affects a business are as follows; ) Differences in language and culture ) Differences in currencies ) Differences in norms and practices ) Differences in tastes and preferences of people ) The tax structure relating to import and export. ) Differences in the degree of adoption of technology.