B. Benefits to the Company

B. Benefits to the Company i. Enhances Goodwill or Reputation Companies whose shares are quoted on a stock exchange enjoy greater goodwill and credit standing. ii. Wide Market There is a wide and ready market for such securities. iii. Raises huge funds Stock Exchange can raise huge funds easily by issue of shares and debentures. iv. Increases bargaining strength Companies whose shares rise in the stock exchange command higher bargaining power in the event of further expansion, merger or amalgamation.