Exercise I. Choose the Correct Answers: . The term ‘consumerism’ came into existence in the year . a) b) c) d) .
Who is the father of Consumer Movement? a) Mahatma Gandhi b) Mr. Jhon F. Kennedy c) Ralph Nader d) Jawaharlal Nehru 12th Commerce Unit - - .
. AM . Sale of Goods Act was passed in the year? a) b) c) d) .
The Consumer Protection Act came into force with effect from a) . . b) . .
. of every year is declared as a Consumer Protection Day to educate the public about their rights and responsibilities. a) August b) April c) March d) September Answers: a c c c c II. Very Short Answer Questions: .
Who is a consumer? . Give two examples of adulteration. .
What is Caveat Emptor? . What is Caveat Venditor? .
Write a short notes on Consumer Protection Act, . III. Short Answer Questions: . What are the important legislations related to consumerism in India?
(any ) . What is meant by artificial scarcity? . Write the importance of consumerism.
(any ) IV. Long Answer Questions: . How consumers are exploited? (any ) .
Explain the role of business in consumer protection. (any ) . What are the objectives of Consumer Protection Act, ? (any ) References: .
Modern Marketing - S.A. Sherlekar . Modern Marketing - R.S. N.
Pillai and Bagavathi. . Marketing Management - Dr. C.B.Gupta and Dr.
N.Rajan Nair . Marketing management - S.A. Sherlaker . Marketing Management - R.S.N.Pillai and Bagavathi 12th Commerce Unit - - .